New Arc Studio

Software and strategy that used to be reserved for bigger companies.

Helping small businesses run better through technology.

Custom Software  ·  AI  ·  Consulting
Get in touch
Too big for spreadsheets, too small for enterprise.
— that's exactly who we build for.
Agencies Consultancies Freelancers PR & events Real estate Accounting & legal Clinics & practices E-commerce Education & training Hospitality
Why Now
AI just changed the economics of custom software.
Small businesses are benefiting most. AI has brought costs down and opened up what wasn't possible before.
Before
Now
Messy spreadsheets and workarounds
"It's inefficient, but what's the alternative?"
Why not have your own tool or AI workflow?
Standard tools that don't fit your need
"We use Asana, HubSpot, etc — but it never quite fits."
Build a tool that fits your processes perfectly
Custom = big budget
"We're too small to afford our own tool."
Not anymore, thus enabling an amazing ROI
Growth capped by admin and headcount
"We waste so much time on inefficiencies."
AI unlocks growth that wasn't possible before
See case studies
What we do
Software Development
Custom Tools & Software

Internal tools, CRMs, client portals, and mobile apps — built for how your business actually works.

Consulting
AI & Digital Strategy

Navigate AI, automate your workflows, and find what's genuinely worth your time.

Web Development
Websites

Clean, fast, conversion-ready. No templates, built around what you need to say.

Software Development
Custom Tools & Software

Custom no longer means expensive.

AI has fundamentally changed how software gets built. Custom tools are now within reach for businesses that would have never considered it before — faster to build, a fraction of the cost, and tailored exactly to how you work. And the real beauty is, you can decide the scale. A small focused tool doing 80% of the work at 20% of the cost — that's the sweet spot.

01

Still tracking everything in spreadsheets and email?

+

Projects in one spreadsheet, clients in another, notes scattered across email and group chats. Nothing connects and things fall through the cracks. A custom PM tool or CRM built around your actual workflow changes that entirely.

Custom CRM & PM tool →
02

Tried Notion, Monday, or HubSpot — and it still doesn't quite fit?

+

You're paying for a platform you're using at 30% capacity. The features you need aren't there, so you fill the gaps with workarounds. A custom tool does exactly what you need — nothing more, nothing less.

Custom-built to fit →
03

Need a mobile app?

+

Now also a lot more within reach for anyone.

Have your own branded app for your clients, your community, or your customers — not a white-labelled platform you rent, but something built around your brand and how it works.

Mobile app →
04

Half the day is work that shouldn't need a human.

+

Reports, data entry, follow-ups, document generation. Small automations and AI-powered workflows can handle the repetitive work — so your team focuses on what actually matters.

Workflow automation →
Consulting
AI & Digital Strategy

Actually get that 5x others boast about on LinkedIn.

AI transforms every business uniquely — for some it's replacing photo shoots with image generation, for others automating data and reporting, for others powering support processes with agents.

We help define the use case where your AI leverage is highest, and guide you through the right implementation — either high-level, shaping your digital strategy, or hands-on, training you and your team on new AI workflows.

The recent developments in AI are arguably most impactful for small businesses and freelancers. Big companies move slow — committees, legacy systems, risk aversion baked in. Small businesses don't have those constraints. They can implement, test, and adapt in days. What we've seen firsthand is that the biggest efficiency gains consistently happen in small teams who act fast and keep scope tight. Most businesses are already curious: they've seen the headlines, have plenty of ideas about how this might apply to their business — they just need that last bit of help cutting through the hype, prioritising what's genuinely worth doing, and getting hands-on help to implement it properly.

That's what we do — helping small businesses accelerate their workflows and actually get that x5 sometimes x10 that others boast about on LinkedIn.

Web Development
Websites

A good website works for your business 24/7. We build clean, fast, conversion-ready sites — no templates, all custom tailored to your needs but affordable thanks to AI.

Reach out and we'll send you a first draft within 24 hours — free, no commitment. See exactly what your site could look like before deciding anything.

Case studies
Agency · Custom Software
Combined CRM & Project Management Tool

Sales and delivery lived in separate tools, making every handover slow and error-prone — so we merged them into one.

View case →
Operations · Custom Software
A Project Tool Built Around the Process

Asana, Monday and other tools did not quite fit the workflows. So instead of trying to make a standard tool fit, we built one ourselves.

View case →
Agency · Platform
Client Portal Replacing Email Chaos

Endless client email replaced by one shared portal — less noise, nothing lost, hours back every week.

View case →
Talent Management · Mobile App
A Mobile App for Talents

An agency on Gmail and Calendar, replaced by a mobile app built for talents who live on their phones.

View case →
Fashion Retail · AI Consulting
AI in Fashion Retail Photoshoots

Weeks and thousands per photoshoot, reworked into an AI workflow that keeps brand quality.

View case →
Strategy · Digital & AI
A Digital Strategy Built to Grow With AI

It starts as "let's do AI." It becomes a strategy on foundations built to grow with it.

View case →

Tell us what's on your mind.

A quick conversation about where your business is and what's slowing it down. No commitment, no pitch — just a useful first conversation.

kons.kaschub@googlemail.com
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